BUT WE TRY NOT TO ACT LIKE IT


There was no line. Hiram Cloward commented on it to the pointy-faced man behind the counter. "There's no line."

"This is the complaint department. We pride ourselves on having few complaints." The pointy-faced man had a prim little smile that irritated Hiram. "What's the matter with your television?"

"It shows nothing but soaps, that's what's the matter. And asinine gothics."

"Well-- that's programming, sir, not mechanical at all."

"It's mechanical. I can't turn the damn set off."

"What's your name and social security number?"

"Hiram Cloward. 528-80-693883-7."

"Address?"

"ARF-487-U7b."

"That's singles, sir. Of course you can't turn off your set."

"You mean because I'm not married I can't turn off my television?"

"According to congressionally authorized scientific studies carried out over a

three-year period from 1989 to 1991, it is imperative that persons living alone have the constant companionship of their television sets."

"I like solitude. I also like silence."

"But the Congress passed a law, sir, and we can't disobey the law--"

"Can't I talk to somebody intelligent?"

The pointy-faced man flared a moment, his eyes burning. But he instantly regained his composure, and said in measured tones, "As a matter of fact, as soon as any complainant becomes offensive or hostile, we immediately refer them to section A-6." "What's that, the hit squad?" "It's behind that door." And Hiram followed the pointing finger to the glass door at the far end of the


waiting room. Inside was an office, which was filled with comfortable, homey knickknacks, several chairs, a desk, and a man so offensively nordic that even Hitler would have resented him. "Hello," the Aryan said, warmly.

"Hi." "Please, sit down." Hiram sat, the courtesy and warmth making him feel even more resentful-- did


they think they could fool him into believing he was not being grossly imposed upon? "So you don't like something about your programming?" said the Aryan.

"Your programming, you mean. It sure as hell isn't mine. I don't know why Bell Television thinks it has the right to impose its idea of fun and entertainment on me twenty-four hours a day, but I'm fed up with it. It was bad enough when there was some variety, but for the last two months I've been getting nothing but soaps and gothics."

"It took you two months to notice?" "I try to ignore the set. I like to read. You can bet that if I had more than my stinking little pension from our loving government, I could pay to have a room

where there wasn't a TV so I could have some peace." "I really can't help your financial situation. And the law's the law." "Is that all I'm going to hear from you? The law? I could have heard that from

the pointy-faced jerk out there." "Mr. Cloward, looking at your records, I can certainly see that soaps and gothics

are not appropriate for you." "They aren't appropriate," Hiram said, "for anyone with an IQ over eight." The Aryan nodded. "You feel that people who enjoy soaps and gothics aren't

the intellectual equals of people who don't." "Damn right. I have a Ph.D. in literature, for heaven's sake!" The Aryan was all sympathy. "Of course you don't like soaps! I'm sure it's a mistake. We try not to make mistakes, but we're only human-- except the computers, of course." It was a joke, but Hiram didn't laugh. The Aryan kept up the small talk as he looked at the computer terminal that he could see and Hiram could not. "We may be the only television company in town, you know, but--"

"But you try not to act like it."

"Yes. Ha. Well, you must have heard our advertising."

"Constantly."

"Well, let's see now. Hiram Cloward, Ph.D. Nebraska 1981. English literature, twentieth century, with a minor in Russian literature. Dissertation on Dostoevski's influence on English-language novelists. A near-perfect class attendance record, and a reputation for arrogance and competence."

"How much do you know about me?"

"Only the standard consumer research data. But we do have a bit of a problem."

Hiram waited, but the Aryan merely punched a button, leaned back, and looked

at Hiram. His eyes were kindly and warm and intense. It made Hiram uncomfortable.

"Mr. Cloward."

"Yes?"

"You are unemployed."

"Not willingly."

"Few people are willingly unemployed, Mr. Cloward. But you have no job. You also have no family. You also have no friends."

"That's consumer research? What, only people with friends buy Rice Krispies?"

"As a matter of fact, Rice Krispies are favored by solitary people. We have to know who is more likely to be receptive to advertising and we direct our programming accordingly."

Hiram remembered that he ate Rice Krispies for breakfast almost every morning. He vowed on the spot to switch to something else. Quaker Oats, for instance. Surely they were more gregarious. "You understand the importance of the Selective Programming Broadcast Act of 1985, yes?"

"Yes."

"It was deemed unfair by the Supreme Court for all programming to be geared to the majority. Minorities were being slighted. And so Bell Television was given the assignment of preparing an individually selected broadcast system so that each individual, in his own home, would have the programming perfect for him."

"I know all this."

"I must go over it again anyway, Mr. Cloward, because I'm going to have to help you understand why there can be no change in your programming."

Hiram stiffened in his chair, his hands flexing. "I knew you bastards wouldn't change."

"Mr. Cloward, we bastards would be delighted to change. But we are very closely regulated by the goverrunent to provide the most healthful programming for every American citizen. Now, I will continue my review."

"I'll just go home, if you don't mind."

"Mr. Cloward, we are directed to prepare programming for minorities as small as ten thousand people-- but no smaller. Even for minorities of ten thousand the programming is ridiculously expensive-- a program seen by so few costs far more per watching-minute to produce than one seen by thirty or forty million. However, you belong to a minority even smaller than ten thousand."

"That makes me feel so special."

"Furthermore, the Consumer Protection Broadcast Act of 1989 and the regulations of the Consumer Broadcast Agency since then have given us very strict guidelines. Mr. Cloward, we cannot show you any program with overt acts of violence."

"Why not?"

"Because you have tendencies toward hostility that are only exacerbated by viewing violence. Similarly, we cannot show you any programs with sex."

Cloward's face turned red. "You have no sex life whatsoever, Mr. Cloward. Do you realize how dangerous that is? You don't even masturbate. The tension and hostility inside you must be tremendous."

Cloward leaped to his feet. There were limits to what a man had to put up with. He headed for the door.

"Mr. Cloward, I'm sorry." The Aryan followed him to the door. "I don't make these things up. Wouldn't you rather know why these decisions are reached?

Hiram stopped at the door, his hand on the knob. The Aryan was right. Better to know why than to hate them for it.

"How," Hiram asked. "How do they know what I do and do not do within the walls of my home?"

"We don't know, of course, but we're pretty sure. We've studied people for years. We know that people who have certain buying patterns and certain living patterns behave in certain ways. And, unfortunately, you have strong destructive tendencies. Repression and denial are your primary means of adaptation to stress-- that and, unfortunately, occasional acting out."

"What the hell does all that mean?"

"It means that you lie to yourself until you can't anymore, and then you attack somebody."

Hiram's face was packed with hot blood, throbbing. I must look like a tomato, he told himself, and deliberately calmed himself. I don't care, he thought. They're

wrong anyway. Damn scientific tests.

"Aren't there any movies you could program for me?"

"I am sorry, no."

"Not all movies have sex and violence."

The Aryan smiled soothingly. "The movies that don't wouldn't interest you

anyway."

"Then turn the damn thing off and let me read!"

"We can't do that."

"Can't you turn it down?" "No."

"I am so sick of hearing all about Sarah Wynn and her danm love life!"

"But isn't Sarah Wynn attractive?" asked the Aryan.

That stopped Hiram cold. He dreamed about Sarah Wynn at night. He said

nothing. He had no attraction to Sarah Wynn.

"Isn't she?" the Aryan insisted.

"Isn't who what?"

"Sarah Wynn."

"Who was talking about Sarah Wynn? What about documentaries?"

"Mr. Cloward, you would become extremely hostile if the news programs were

broadcast to you. You know that."

"Walter Cronkite's dead. Maybe I'd like them better now."

"You don't care about the news of the real world, Mr. Cloward, do you?"

"No."

"Then you see where we are. Not one iota of our programming is really appropriate for you. But ninety percent of it is downright harmful to you. And we can't turn the television off, because of the Solitude Act. Do you see our dilemma?"

"Do you see mine?"

"Of course, Mr. Cloward. And I sympathize completely. Make some friends, Mr.

Cloward, and we'll turn off your television."

And so the interview was over.

For two days Cloward brooded. All the time he did, Sarah Wynn was grieving over her three-days' husband who had just been killed in a car wreck on Wilshire Boulevard, wherever the hell that was. But now the body was scarcely cold and already her old suitors were back, trying to help her, trying to push their love on her. "Can't you let yourself depend on me, just a little?" asked Teddy, the handsome one with lots of money.

"I don't like depending on people," Sarah answered.

"You depended on George." George was the husband's name. The dead one.

"I know," she said, and cried for a moment. Sarah Wynn was good at crying. Hiram Cloward turned another page in The Brothers Karamazov.

"You need friends," Teddy insisted.

"Oh, Teddy, I know it," she said, weeping. "Will you be my friend?"

"Who writes this stuff?" Hiram Cloward asked aloud. Maybe the Aryan in the television company offices had been right. Make some friends. Get the damn set turned off whatever the cost.

He got up from his chair and went out into the corridor in the apartment building. Clearly posted on the walls were several announcements:

Chess club 5-9 wed

Encounter groups nightly at 7

Learn to knit 6:30 bring yarn and needles

Games games games in game room (basement)

Just want to chat? Friends of the Family 7:30 to 10:30 nightly

Friends of the Family? Hiram snorted. Family was his maudlin mother and her constant weeping about how hard life was and how no one in her right mind would ever be born a woman if anybody had any choice but there was no choice and marriage was a trap men sprung on women, giving them a few minutes of pleasure for a lifetime of drudgery, and I swear to God if it wasn't for my little baby Hiram I'd ditch that bastard for good, it's for your sake I don't leave, my little baby, because if I leave you'll grow up into a macho bastard like your beerbelly father.

And friends? What friends ever come around when good old Dad is boozing and belting the living crap out of everybody he can get his hands on?

I read. That's what I do. The Prince and the Pauper. Connecticut Yankee. Pride and Prejudice. Worlds within worlds within worlds, all so pretty and polite and funny as hell.

Friends of the Family. Worth a shot, anyway. Hiram went to the elevator and descended eighteen floors to the Fun Floor. Friends of the Family were in quite a large room with alcohol at one end and soda pop at the other. Hiram was surprised to discover that the term soda pop had been revived. He walked to the cola sign and asked the woman for a Coke.

"How many cups of coffee have you had today?" she asked.

"Three."

"Then I'm so sorry, but I can't give you a soda pop with caffeine in it. May I

suggest Sprite?"

"You may not," Hiram said, clenching his teeth. "We're too damn overprotected."

"Exactly how I feel," said a woman standing beside him, Sprite in hand. "They protect and protect and protect, and what good does it do? People still die, you know."

"I suspected as much," Hiram said, struggling for a smile, wondering if his humor sounded funny or merely sarcastic. Apparently funny. The woman

laughed.

"Oh, you're a gem, you are," she said. "What do you do?"

"I'm a detached professor of literature at Princeton."

"But how can you live here and work there?"

He shrugged. "I don't work there. I said detached. When the new television

teaching came in, my PQ was too low. I'm not a screen personality." "So few of us are," she said sagely, nodding and smiling. "Oh, how I long for the

good old days. When ugly men like David Brinkley could deliver the news."

"You remember Brinkley?"

"Actually, no," she said, laughing. "I just remember my mother talking about him." Hiram looked at her appreciatively. Nose not very straight, of course-- but that seemed to be the only thing keeping her off TV. Nice voice. Nice nice face. Body.

She put her hand on his thigh.

"What are you doing tonight?" she asked.

"Watching television," he grimaced.

"Really? What do you have?"

"Sarah Wynn."

She squealed in delight. "Oh, how wonderful! We must be kindred spirits then! I have Sarah Wynn, too!"

Hiram tried to smile.

"Can I come up to your apartment?"

Danger signal. Hand moving up thigh. Invitation to apartment. Sex.

"No."

"Why not?"

And Hiram remembered that the only way he could ever get rid of the television was to prove that he wasn't solitary. And fixing up his sex life-- i.e., having one-- would go a long way toward changing their damn profiles. "Come, on," he said, and they left the Friends of the Family without further ado.

Inside the apartment she immediately took off her shoes and blouse and sat down on the old-fashioned sofa in front of the TV. "Oh," she said, "so many books. You really are a profes6or, aren't you?"

"Yeah," he said, vaguely sensing that the next move was up to him, and not having the faintest idea of what the next move was. He thought back to is only fumbling attempt at sex when he was (what?) thirteen? (no) fourteen and the girl was fifteen and was doing it on a lark. She had walked with him up the creekbed (back when there were creeks and open country) and suddenly she had stopped and unzipped his pants (back when there were zippers) but he was finished before she had hardly started and gave upinm disgust and took his pants and ran away. Her name was Diana. He went home without his pants and had no rational explanation and his mother had treated him with loathing and brought it up again and again for years afterward, how a man is a man no matter how you treat him and he'll still get it when he can, who cares about the poor girl. But Hiram was used to that kind of talk. It rolled off him. What haunted him was the uncontrolled shivering of his body, the ecstacy of it, and then the look of disgust on the girl's face. He had thought it was because-- well, never mind. Never mind, he thought. I don't think of this anymore.

"Come on," said the woman. "What's your name?" Hiram asked.

She looked at the ceiling. "Agnes, for heaven's sake, come on."

He decided that taking off his shirt might be a good idea. She watched, then

decided to help.

"No," he said.

"What?"

"Don't touch me."

"Oh for pete's sake. What's wrong? Impotent?"

Not at all. Not at all. Just uninterested. Is that all right?

"Look, I don't want to play around with a psycho case, all right? I've got better

things to do. I make a hundred a whack, that's what I charge, that's standard, right?"

Standard what? Hiram nodded because he didn't dare ask what she was talking about.

"But you obviously, heaven knows how, buddy, you sure as hell obviously don't know what's going on in the world. Twenty bucks. Enough for the ten minutes you've screwed up for me. Right?"

"I don't have twenty," Hiram said.

Her eyes got tight. "A fairy and a deadbeat. What a pick. Look, buddy, next time

you try a pickup, figure out what you want to do with her first, right?"

She picked up her shoes and blouse and left. Hiram stood there.

"Teddy, no," said Sarah Wynn.

"But I need you. I need you so desperately," said Teddy on the screen.

"It's only been a few days. How can I sleep with another man only a few days

after George was killed? Only four days ago we-- oh, no, Teddy. Please."

"Then when? How soon? I love you so much."

Drivel, George thought in his analytical mind. But nevertheless obviously based

on the Penelope story. No doubt her George, her Odysseus, would return, miraculously alive, ready to sweep her back into wedded bliss. But in the meantime, the suitors: enough suitors to sell fifteen thousand cars and a hundred thousand boxes of Tampax and four hundred thousand packages of Cap'n Crunch.

The nonanalytical part of his mind, however, was not the least bit concerned with Penelope. For some reason he was clasping and unclasping his hands in front of him. For some reason he was shaking. For some reason he fell to his knees at the couch, his hands clasping and unclasping around Crime and Punishment, as his eyes strained to cry but could not.

Sarah Wynn wept.

But she can cry easily, Hiram thought. It's not fair, that she should cry so easily. Spin flax, Penelope.


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